Category: Blog

26

Jul2012
Dr. Brian Monger decided to "stir the pot" on a LinkedIn group for Marketing Executives. He suggested that a business does not need a social media platform presence if you don't have the time or knowledge on how to run it. ... Read More

27

Jun2012
In today’s Internet-driven world, customers have more power than ever. They share their experiences with the world through social media and online review sites, and they're not afraid to give you a negative rating. Once a disappointed customer walks out your door, you have little control over what they do ... Read More

20

Feb2012
I have to hand it to the marketing strategists at Pinterest. People can't keep a secret, so they leveraged that insight into a social marketing strategy. It's unlikely that you are reading this blog and you haven't heard of ... Read More

07

Feb2012
On Lawyerist.com, a blog for lawyers. Sam Glover writes "Somewhere your there a social media consultant must be blogging about how important it is to have a Facebook page for your law firm, because 'Follow my ... Read More

02

Feb2012
Sharing on Facebook is great for spreading the news about your new product, service, or story. You can create your very own custom Share button that can you can add to your web page, or even to an ... Read More

16

Jan2012
Fifteen years ago today I was sitting in front of my dual-monitored Macintosh PowerTower Pro and working on an ambitious website redesign for Denver International Airport. I say ambitious, because this site was well over 150 pages, all ... Read More

05

Jan2012
Many small businesses continue to advertise in directories like Yellow Pages and Yellow Book. It's a great way to reach people who still thumb through those pages to find a plumber, a lawyer, a florist, or any business that they only need occasionally. They do it because the big paper ... Read More

03

Jan2012
Anyone who follows social media reads a lot of statistics, in the form of reports and infographics. Apparently, generating a report gives you credibility. That's why we do it. But sometimes ... Read More

26

Dec2011
I just received a legislative survey from Indiana State Representative Wendy McNamara in my mailbox today. The survey was one of those questionnaires where things are phrased to induce an affirmative response. I'll keep my politics to myself, but I do want to point out that anyone who creates such ... Read More

11

Dec2011
Mobile Websites It’s critical that your online marketing is just as up-to-date as your customers. The number of people using mobile devices is rising at an unprecedented rate, with more then 1 out of every 2 mobile phone users now owning a smart phone. A mobile-ready website is essential to connecting ... Read More

Why Marketing Executives Hate Social Media